There were several agencies in Australia that put in strong creative performances over the last 12 months. Over the next few days, Campaign Brief showcases the work of those that made The Work 2023 Hot List…
Notable work from Akcelo included Tinder ‘The Big Rainbow Project’, McDonald’s ‘Mates make it Macca’s’, Doritos ‘Redefine I’m fine’ and Smiths ‘Return of the Gobbledok’.
VIEW THE WORK 2023 (active from Tuesday August 1st)
192 agencies and production companies entered The Work 2023. There were over 3,700 entries overall, with the most entries coming from Australia (1391), Thailand (579), Philippines (503), Taiwan (410), China (397) and New Zealand (370).